It doesn’t matter if you are self employed or a company employing 500 people; if you don’t have a website, you are losing business every single day to the other companies that do.
When the economy is down – more and more people use the internet to find the best deals and services. Having a professional website can make all the difference because your website is the ‘first thing’ most of your clients will ever see about you.
Today people shop online for convenience, not for price! Today in the midst of an ever worsening recession, the internet has become a very desirable marketplace.
What is driving consumers to buy their goods online?
Well, everyone one of us likes to do things the easy way. We all like to be comfortable.
The biggest motivation for online shoppers is pure convenience. Price is (believe it or not) less important.
More than 95% of online shoppers want to save time and have things the easy way – once they have found a product range or service they will then consider the price.
So lets reiterate this important fact:
Internet consumers put a much higher value on saving time than they do on saving money.
This leads us to consider two important things:
1. If you have a professional website that users can easily get around – you’ll be pulling in extra customers – extra business and extra money – 24/7.
2. You don’t have to worry about the online mega-stores that can beat you on price. You can sell on the internet regardless of your position or ranking in the business market.
So do you have a website for your company?
It actually makes more sense to have no website at all than to have one that makes your business look bad. Your your website is the ‘first thing’ most of your clients will ever see about you.
Your website either tells prospective clients, “We take our business and our clients seriously and we have created this professional site for you!” or it tells them, “Our site was designed by a friend of the family. He knows a little about business and the internet!”
Your website is the front door to your business
What kind of importance do you place on a website for your business? Your customers and prospective customers will get a very distinct impression about your business from your online presence. So what do you think your website is telling people about your company?
Your customers are going online more and more, and they expect you to be there. If you’re not, you can be sure that your competitors are.
It doesn’t take long to realize that at the heart of every successful web site is a professional web design company.
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This article posted by Chris Szabo, MD ‘Navega Bem – Web Design’ (www.navegabem.com)
Navega Bem – Web Design is consistently producing professional web sites that are getting noticed and making a very positive difference to the companies that own them. Our sites will bring you more traffic, more clients, more business and more money. More importantly, our sites are developed around the Joomla CMS framework. That means we create websites that you can update yourself without any technical experience and without our help.
