With a new Joomla! based website Palheiro Property Management have given their clientbase a brand new resource to help administer their properties. The site was developed by Joomla web design specalists ‘Navega Bem‘ based in Funchal on Madeira island.
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Article submitted by Chris Szabo, MD – Navega Bem Web Design, Madeira.
Search Engine Optimization can be quite daunting for a ‘newbie’ and it is a quite complicated strategy. But don’t worry about that. Here are ten essential and easy to implement tips from ‘Navega Bem – Web Design‘ that will certainly improve your organic search results (unpaid search engine listings) and get your site racing to the top.
A sitemap will give the search engines all the information they need to index your website and the pages that are available for crawling. A simple text file will do – or use one of the free sitemap creation solutions available on the internet. Just Google it!
Meta tags are simple lines of code that are inserted into the ‘head’ area of your web pages. They cannot be seen by visitors to your website but help control how the search engines will describe your page. Make sure you use the ‘title’ tag, the ‘description’ tag, the ‘keyword’ tag and last but not least – the ‘robots’ tag. Use them on every page and ensure that they reflect the actual content on that page. Don’t try and cheat – you’ll be caught and punished!
The Search engines will scan your website for keywords. These are the ‘words’ that your potential clients will enter into the search engines. Aim for a keyword density of between two and eight percent. Google apparently likes your page to be at around 2% and Yahoo at around 8%.
The FLASH intro and text ‘Click to Enter’ was used up to 2001 and it is not ‘Search Engine friendly’. Trash it! It just isn’t cool any more. Seriously. 
Very often Javascript is used to create dynamic and animated navigation. Although the navigation works for users it is not actually optimized for the search engines. They won’t understand it or find their way through it. If you do use a Javascript navigation then make sure you have text links at the bottom of the of the page to ensure the search engines can find there way around your site.
Since search engines don’t and can’t index images, they won’t index any text on your web site that is presented in image format. To get around this you can use ALT tags, which describe what an image is about. ALT tags filled with keywords can also be used to boost your keyword frequency and help you achieve better rankings. And there is more… ALT tags also make your site more accessible to visually impaired people using text readers.
Organize the site so that users aren’t overwhelmed by too much information. Your Home Page should be clean and easy to navigate. Run your code through a W3C validator before promoting. Too much information, too many links, menus, and site widgets (Google Search Box, Weather Info, etc) will scare your visitors away and they’ll be off to your competitors website within a click. Confuse them and you lose them!
It’s always a good idea to let the big search engines and directories know that you’re out there. Don’t use submission software – do it manually. If you must use submission software – use it sparingly.
Search engines love fresh new content. New content is king. Getting Google to visit your site on a weekly basis is just so good for business – and it will visit regularly if you take time out and update your content as often as you can.
If you have come to the conclusion that you can’t change your text content – then restructure it. Move paragraphs around or just use different words to describe things. Change your headlines. Change something… search engines love new content!
Formerly known as ‘Urchin’, this industry leading software is free to use (for the moment at least) and has the best site traffic reporting tools available anywhere. Important things to know about your website visitors are: How many visitors are coming to your site, where do they come from, what keywords do they use to find your site, which pages of your website are they viewing, how long are they staying at your site and do they come back.
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Published by Chris Szabo, MD Navega Bem – Web Design , Madeira Island
You want your first web site?
We will do everything you need to get your business online for the first time. We’ll explain exactly what you need and why, and then we’ll do it all for you. Learn more at www.navegabem.com
You have a website but its not working for you?
Web sites age very quickly and need to be kept up to date. Remember that your website reflects your company products and services. Today you have some very exciting options available and we can show you exactly what you need and why, and then we’ll do it all for you. Learn more at www.navegabem.com
There are a lot of companies out there offering web design, but not many of them combine professional looking graphics created by designers and great coding developed by experienced programmers. And very few of them are specialists in getting your web site to perform with high rankings in the search engines. That’s what makes ‘Navega Bem – Web Design’ so unique and it is our key to building some of the best web sites in Madeira, Portugal and beyond. See our designs, our sites, our clients and what they have to say at www.navegabem.com and start making money from your web site!
Marlin World is a FREE online video magazine and the launch issue is simply amazing.
The unusually high quality of the articles, photography and embedded videos will leave you astonished. It looks just like a real glossy magazine. Turn the pages with your mouse and watch the articles come alive with video clips.
Subscription to the magazine is FREE, just visit the magazine website at www.marlinworld.tv
Chris Szabo, MD of Navega Bem – Web Design reported “Any sportfishing enthusiast will be blown away by the sheer volume of news, tips, video and wonderful photography. This video magazine has found the perfect medium to communicate the thrilling sport of fishing to its followers. I have never seen such a professional publication anywhere! We offer our congratulations to all those involved in the conception and production of this ‘World Class’ video magazine”.
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Published by Navega Bem – Web Design , Madeira Island
Navega Bem – Web Design is a highly reputable web design and web site marketing agency based in Funchal on the sub-tropical island of Madeira.
With todays high-bandwidth internet connections it doesn’t matter where you are in the world. We can video and telephone conference with you, exchange graphic layouts with you and even remotely teach you how to use your new Joomla CMS website. There are no borders!
That’s why more and more companies are taking advantage of our professional web development services. We are a team of Joomla CMS specialists and craft unique web sites that rate high in the search engines and bring you more visitors and additional business.
No matter where in the world you are… we are just in front of you on your monitor.
Visit us on www.navegabem.com – we are nearer than you could have imagined!
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Published by Navega Bem – Web Design