Archive for October, 2007

Joomla CMS Recommendation Carousel

Monday, October 29th, 2007

If you love Joomla CMS as we do here at Navega Bem Web Design them you should participate in this carousel. Viral linking is an excellent way to boost your rankings with Technorati, Google and other search engines. Our CMS Solutions blog aims to give Joomla would be’s an interesting look at why we ultimately chose Joomla as the CMS for our clients.

Using the suggestion of Marco Richter we want to bring like minded bloggers together and provide a valuable service for those contemplating joining the Joomla CMS community.

” copy and paste from this line (including the line) ”
Why this will work

  • It provides value through personal recommendations
  • Links to your blog with linktext of your choice
  • Backlinks come from within a dedicated content about your blog
  • Rotating content will prevent it from penalties from search engines
  • It is viral - more participants means greater effect

How it works
Simply follow these few steps to make this one working for you:

  • Create a new post on your blog and start it with a few words about how you came into this carousel.
  • Copy and paste the entire text between the red lines
  • Check if all links are working after copy and paste
  • Remove the very last recommendation from the list
  • Add a recommendation of a blog you love to the top of the list with at least 2-3 sentences about why you love to read this blog and add a little note, that you recommend this together with a link to your blog. Here is an example:

MarcoRichter.net is a blog, I love to read on a daily basis. It provides latest information about blogging, linkbuilding and blog seo issues. From detailed how-to articles to some ultimate ressource lists, Marco covers a wide variety of information for your daily blogging routine. Recommended by: Marco Richter

Blogs I recommend because I love to read them daily:

  • navegabem.com - run by Navega Bem Web Design is a valuable look at a design company’s foray into the world of CMS and why theu ultimately chose Joomla to build their award winning multi-lingual websites. Also great tips and info on web design. Recommended by: Chris Szabo
  • canimakebigmoneyonline.com - run by George Manty is the definite ressource when it comes to monetizing your blog. Being more than 2 years on the scene, there are several hundreds of articles on making money online. Take your time to read through them all - it´s worth it. Recommended by: Marco Richter
  • bloggingtips.com - More than 10 authors contribute interesting blogging topics to this site. If you want to stay updated on what´s hot in the blogosphere, this blog is a must read. Recommended by: Marco Richter
  • bluejar.com - run by Sarah Pacopac does more than blogging topics and goes out to browser relates issues and also provides some design and affiliate marketing information. Recommended by: Marco Richter
  • OneMansGoal.com - run by Bryan Clark is a good stop for bloggers wanting to learn more about generating visitors for their own blogs. He adds some time management topics for those among us looking for optimization of their daily routine. Recommended by: Marco Richter
  • topsecretblogger.com - This one is a completely community driven project. Everyone is invited to sign up and write a post on the blog. Many contest will be attracting other bloggers to come in and join the project. I think this will become even more influential in the future, it´s definitely worth taking a closer look. Recommended by: Marco Richter
  • probloggersmatrix.com - Mark´s blog is well-established and concentrates on topics about the relationship between bloggers and their readers. His posts are often titled as questions, what helps starting a conversation with the audience. Recommended by: Marco Richter
  • jtpratt.com - run by John Pratt is a quite new blog about blogging mistakes and how to avoid them. John has been running websites for more than 10 years, so he knows about the hard way to learn from mistakes. Recommended by: Marco Richter

This carousel has been started by Marco Richter on viral linkbuilding - the basic concept is a slightly adjusted version of Alex Sysoef´s reciprocal review carousel.

– copy and paste up to this line (including the line) —

Feel free to join the carousel and provide recommendations of your favorite blogs to the community. Do not forget to let them know about your recommendation, chances are, they will join the carousel as well. Then just sit back and watch your rankings rising and the traffic coming in, just by the power of viral linking.

‘Powerful Linking’ Strategy: Company Blogs

Monday, October 29th, 2007

There comes a time in most company web site marketing when it starts to get really difficult to create new inbound links.
Having created and marketed several high profile websites over the span of a few years, I am well aware that there is a saturation point for link management. We also have to take into the account the constant evolution of how the search engines perceive our linking strategy. We have indeed come a long way since the days of ‘all out’ link farming. But thats a subject for another day.

Consider this ‘Powerful Linking’ Strategy:

A company blog is loaded with content and links that is all relevant to its products and market. That is the main reason they are so highly rated in the most relevant and popular search engines. Adding a blog to your company website can give you an enormous upsurge in both traffic and business.

So what is it exactly that makes a blog so valuable for your SE placement?

Search engines love fresh new content and blogs are therefore a mighty weapon when it comes to getting better rankings.

Let me repeat that one more time because this is so important. Not only for your blog but also for your website. “Search engines love fresh new content”!

Blogs are undoubtedly one of the cutting edge site development tools that add a completely new and dynamic dimension to your website.
There is no simpler way of providing new content without losing focus of your products and services.

Fresh content and relevant links will attract unprecedented attention from both search engines and your potential clients. Despite rumours in the SEO community that blog links are ignored by the search engines - I can tell you that is is totally untrue! Simply look at the high ranking placements that blogs receive. The emerging problems with traditional link exchanging (reciprocal linking) do not apply with blogs. On the contrary, reciprocating links with other blogs will give both partners a clear advantage. This is ‘Powerful Linking’ at its best.

The other highly important aspect of your company blog is the fact that it will naturally attract links on its own. Your company blog becomes a link magnet because every new addition or post you make is featured on your blog home page. You have industry specific content with highly targeted and relevant keywords available to everyone that reads or has bookmarked your page or receives the RSS feeds. Particularly bloggers in the same industry will pick up your news and link to any parts they consider of interest - and so the link proliferation begins.

Of course the following links will be helping our website: Joomla, CMS, Web Design, SEO Services, Kassensoftware and eCommerce. :)

Remember, anyone that links to you is creating a connection to your site that is focused on your products and services. More than likely they are in the same area of the industry. Theme relevant links are the cream of ‘Powerful Linking’.

Setting up a blog requires very few resources. Open source solutions are available and simple to use. You can in essence have a blog up and running within a few hours. Of course, careful planning and intelligent content is required to get the most out of your blog. Finding a web development company that will setup your blog for you is not difficult.

Once your blog is installed and running all you need to do is post new and interesting information… as often as you wish.. daily if possible.
You need no technical skills to run a blog and all blog management is browser based. A good place to get started could be WordPress.

A Company Blog is the fastest way to increase your company website’s link popularity and Google PageRank. A good example is this German blog that was initiated to increase traffic to the core corporate site. See Kassensystemen auf der Spur.

Whatever you have been able to glean from this post, remember the most important thing of all:
“Search engines love fresh new content”! Meet Vanessa and Bertha

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Posted by Chris Szabo, MD of Navega Bem Web Design on Madeira island.

Website finished… and the fight for pole position begins!

Tuesday, October 23rd, 2007

Even today I continue to be surprised that many people think once a website is published - the work is done. That couldn’t be further from the truth. Here’s why.

Imagine you have designed, developed and produced a super fast high performance Formula 1 car. No matter how good the car is, it’s dead on its slicks if you don’t promote it and race it.

Perhaps an odd comparison to make with a web site offering, but in essence this does apply in exactly the same way. A web site requires skillful marketing and search engine tuning.
Certainly the most time consuming, sometimes frustrating but often so rewarding part of an internet website project is the work involved in getting people to visit your site.

You need traffic to succeed with any website. If you are not in the race you will never get to stand on the podium.

Marketing a website takes months. Search engines don’t respond immediately to changes in your site, so it requires skill and a lot of patience to perform well and consistently reduce the gap between you and competing sites.

Today more than ever we can take advantage of community driven marketing by making full use of blogs and RSS feeds. Put the word out there - get people talking about your internet project. You’ll be surprised how much the search engines like to read these articles and how that can translate into better positioning in the search engines.

You don’t have to finish first at the checquered flag to be successful - but you do have to race!